DESMA ERICA MARYATI MANIK; ERVENI. PENGARUH PRICE DISCOUNT DAN IN-STORE DISPLAY TERHADAP IMPULSE BUYING PADA LABELLO STORE MEDAN. Jurnal Manajemen Bisnis Eka Prasetya Penelitian Ilmu Manajemen, [S. l.], v. 6, n. 1, p. 34–43, 2020. DOI: 10.47663/jmbep.v6i1.33. Disponível em: https://www.jurnal.eka-prasetya.ac.id/index.php/MBEP/article/view/33. Acesso em: 6 may. 2026.