DESMA ERICA M MANIK; IRVAN ROLYESH SITUMORANG; MUAMMAR RINALDI. The Influence of Consumer Motivation, Perception of Quality And Consumer Attitude Towards Buying Decision at PT. Unikitz United Group Medan. Jurnal Manajemen Bisnis Eka Prasetya Penelitian Ilmu Manajemen, [S. l.], v. 8, n. 1, p. 30–48, 2022. DOI: 10.47663/jmbep.v8i1.223. Disponível em: https://www.jurnal.eka-prasetya.ac.id/index.php/MBEP/article/view/223. Acesso em: 6 jun. 2026.