Articles

• Analysis Of The Effect Of Marketing Mix On The Competitive Advantage Of Samoto Products In PT. Utama Netindo Semesta

     Ihdina Gustina, Dedy Lazuardy, Sienny

  1-14

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  Abstract views: 353 times | PDF downloaded: 315 times | Published: 2022-03-03

  DOI : https://doi.org/10.47663/jmbep.v8i1.226
• The Effect of Training Implementation And Work Discipline Level In Improving Employee Performance At PT. Jasa Raharja (Persero) Medan Branch Office

     Irvan Rolyesh Situmorang

  15-29

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  Abstract views: 315 times | PDF downloaded: 240 times | Published: 2022-03-03

  DOI : https://doi.org/10.47663/jmbep.v8i1.225
• The Influence of Consumer Motivation, Perception of Quality And Consumer Attitude Towards Buying Decision at PT. Unikitz United Group Medan

     Desma Erica M Manik, Irvan Rolyesh Situmorang, Muammar Rinaldi

  30-48

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  Abstract views: 759 times | PDF downloaded: 517 times | Published: 2022-03-05

  DOI : https://doi.org/10.47663/jmbep.v8i1.223
• The Impact of Infrastructure Development and the Role of Community Leaders on the Number of Visits and the Image of Spinsur Tourism in the Lake Toba Region, North Sumatra with the Partial Least Square Method

     Riko Fridolend Sianturi, Lasma Ria Tampubolon, Ferdinand Napitupulu

  49-65

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  Abstract views: 242 times | PDF downloaded: 189 times | Published: 2022-03-06

  DOI : https://doi.org/10.47663/jmbep.v8i1.221
• Influence of Inventory and Product Quality on Sales Volume at PT. Bilah Baja Makmur Abadi

     Elisabeth Nainggolan

  66-76

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  Abstract views: 446 times | PDF downloaded: 365 times | Published: 2022-03-08

  DOI : https://doi.org/10.47663/jmbep.v8i1.232
• The Influence of Organizational Culture, Incentives and Work Motivation on Job Satisfaction in the Regional Government at Mebidangro Region

     Haikal Rahman, Agus Rahmadsyah, Khafi Puddin

  77-95

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  Abstract views: 431 times | PDF downloaded: 291 times | Published: 2022-03-23

  DOI : https://doi.org/10.47663/jmbep.v8i1.242
• Analysis of the Effect of Promotion and Brand Image on Customer Purchase Decisions

     Muhammad Ali Akbar, Sri Rezeki, Gustina

  96-107

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  Abstract views: 932 times | PDF downloaded: 784 times | Published: 2022-03-23

  DOI : https://doi.org/10.47663/jmbep.v8i1.233
• Analysis Of Marketing Strategies In Increasing Competitiveness In Skinos Medan Beauty Clinic

     Selamat, Saskia, Rini Indahwati

  108-122

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  Abstract views: 245 times | PDF downloaded: 436 times | Published: 2022-03-25

  DOI : https://doi.org/10.47663/jmbep.v8i1.244
• The Influence of Location and Marketing Strategy on Purchase Decisions

     Lokot Muda Harahap, Khafi Puddin

  123-136

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  Abstract views: 548 times | PDF downloaded: 348 times | Published: 2022-03-25

  DOI : https://doi.org/10.47663/jmbep.v8i1.243
• LOCUS OF CONTROL AND RESPONSIBILITY FOR EMPLOYEE PERFORMANCE

     Hilma Harmen, Agus Rahmadsyah, Aprinawati

  137-148

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  Abstract views: 372 times | PDF downloaded: 226 times | Published: 2022-04-24

  DOI : https://doi.org/10.47663/jmbep.v8i1.245
• The Influence of Time Management and Learning Media on Academic Achievement of Office Administration Education Study Program Students

     Ellys Siregar

  149-159

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  Abstract views: 466 times | PDF downloaded: 244 times | Published: 2022-04-25

  DOI : https://doi.org/10.47663/jmbep.v8i1.246
• The Influence of Service Quality, Products and Costs on Customer Satisfaction in Savings

     T Teviana

  160-169

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  Abstract views: 73 times | PDF downloaded: 44 times | Published: 2023-04-25

  DOI : https://doi.org/10.47663/jmbep.v8i1.296