Vol. 8 No. 1 (2022): Edisi Maret

Articles

• Analysis Of The Effect Of Marketing Mix On The Competitive Advantage Of Samoto Products In PT. Utama Netindo Semesta

  Ihdina Gustina, Dedy Lazuardy, Sienny

  1-14

  • PDF

• The Effect of Training Implementation And Work Discipline Level In Improving Employee Performance At PT. Jasa Raharja (Persero) Medan Branch Office

  Irvan Rolyesh Situmorang

  15-29

  • PDF

• The Influence of Consumer Motivation, Perception of Quality And Consumer Attitude Towards Buying Decision at PT. Unikitz United Group Medan

  Desma Erica M Manik, Irvan Rolyesh Situmorang, Muammar Rinaldi

  30-48

  • PDF

• The Impact of Infrastructure Development and the Role of Community Leaders on the Number of Visits and the Image of Spinsur Tourism in the Lake Toba Region, North Sumatra with the Partial Least Square Method

  Riko Fridolend Sianturi, Lasma Ria Tampubolon, Ferdinand Napitupulu

  49-65

  • PDF

• Influence of Inventory and Product Quality on Sales Volume at PT. Bilah Baja Makmur Abadi

  Elisabeth Nainggolan

  66-76

  • PDF

• The Influence of Organizational Culture, Incentives and Work Motivation on Job Satisfaction in the Regional Government at Mebidangro Region

  Haikal Rahman, Agus Rahmadsyah, Khafi Puddin

  77-95

  • PDF

• Analysis of the Effect of Promotion and Brand Image on Customer Purchase Decisions

  Muhammad Ali Akbar, Sri Rezeki, Gustina

  96-107

  • PDF

• Analysis Of Marketing Strategies In Increasing Competitiveness In Skinos Medan Beauty Clinic

  Selamat, Saskia, Rini Indahwati

  108-122

  • PDF

• The Influence of Location and Marketing Strategy on Purchase Decisions

  Lokot Muda Harahap, Khafi Puddin

  123-136

  • PDF

• LOCUS OF CONTROL AND RESPONSIBILITY FOR EMPLOYEE PERFORMANCE

  Hilma Harmen, Agus Rahmadsyah, Aprinawati

  137-148

  • PDF

• The Influence of Time Management and Learning Media on Academic Achievement of Office Administration Education Study Program Students

  Ellys Siregar

  149-159

  • PDF

• The Influence of Service Quality, Products and Costs on Customer Satisfaction in Savings

  T Teviana

  160-169

  • Pdf